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Productboard Pricing: A Complete Guide to Plans and Features

Date: 10/15/2024

Written by: Chris Sheng

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Productboard is a powerful product management platform designed to help teams prioritize, organize, and manage product development tasks efficiently. No matter the size of your teams, this product and its features will help align product decisions with the customer’s needs and business goals. In this article, Productboard’s pricing structure and plans will be explained in detail so you can better understand how it fits your business needs.

Productboard Overview

Product managers and teams use Productboard to gather insights, plan a roadmap for their product, and prioritize features based on customer feedback and strategic business purposes. Since it integrates with popular tools like Jira, Slack, and Trello, it is ideal for improving cross-team collaboration. Its main features include customer feedback collection, feature prioritization, and roadmap planning.

Let’s dive into Productboard’s pricing plans to help you choose the best option for your team.

Productboard Pricing Plans

1. Essentials Plan

The Essentials Plan is typically designed for small teams or those who are just getting started with product management. It provides the core tools for organizing feedback, prioritizing features, and aligning team goals.

  • Pricing: Starts at $19 per maker/month (when billed annually)
  • Features:
    • Feedback capture and centralization.
    • Feature prioritization using custom frameworks.
    • Basic roadmap planning.
    • Customer segmentation.
    • Integrations with tools like Jira and Slack.

2. Pro Plan

The Pro Plan offers more advanced tools, making it ideal for growing product teams looking for deeper insights and more advanced collaboration features.

  • Pricing: Starts at $59 per maker/month (when billed annually)
  • Features:
    • All Essentials features.
    • Advanced roadmap planning.
    • Customer feedback portals.
    • Objective tracking and prioritization.
    • Multiple roadmap views (timeline, Kanban, etc.).
    • Enhanced Jira integration for more complex workflows.

3. Enterprise Plan

The Enterprise Plan is tailored to large corporations with complex needs. This plan includes top-tier features such as highly customizable workflows and top-tier support.

  • Pricing: Custom pricing.
  • Features:
    • All Scale features.
    • Unlimited roadmaps and product lines.
    • Priority support and security compliance.
    • Customizable permissions and roles.
    • Tailored solutions for complex environments.

Add-Ons and Customizations

Productboard also offers several add-ons that can increase costs but provide added functionality. For instance:

  • Additional Makers: Productboard pricing is based on the number of “makers” (team members actively working on product management), so costs will increase as more makers are added.
  • Custom Integrations: Businesses that need unique integrations or advanced data analytics may require additional support and services, leading to custom pricing options.

Free Trial and Discounts

Productboard provides a 15-day free trial for teams to test its features before committing to a paid plan. This allows businesses to explore the platform’s core functionalities and assess how it fits into their kind of work After the trial period, if you don’t wish to upgrade to a paid plan, you can switch to their Starter plan, which is free but has limited features. The Starter plan includes basic functionality such as unlimited contributors and viewers, 1 team space, and limited integrations like Slack and email forwarding. It’s ideal for small teams or individual product managers who need essential product feedback and roadmap features​.

Is Productboard Worth the Price?

Productboard’s flexible and scalable pricing makes it accessible to many businesses, from startups to large enterprises. Its features provide essential tools for organizing feedback, prioritizing features, and managing product roadmaps. 

Pros:

  • Scalable pricing for teams of all sizes
  • Extensive roadmap and feedback tools
  • Powerful integrations with Jira, Slack, and Trello
  • Advanced features for more prominent teams in the Pro and Scale plans

Cons:

  • Pricing can increase quickly as you add more makers
  • Some advanced features are locked behind more expensive plans

Conclusion

Whether you’re a small startup just getting started with product management or a large enterprise needing complex product road-mapping tools, there’s a plan that will fit your needs—as Productboard does offer flexibility in its pricing plans. To fully understand how Productboard can benefit your organization, it’s best to take advantage of the free trial and explore its rich feature set.

For more details, visit Productboard’s official pricing page